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Cold Email

Write a High-Converting Cold Sales Email

AI Tool: ChatGPTCategory: Sales

Write a short, specific cold email that references the prospect's situation and asks for one small next step.

The Prompt

Act as a B2B sales rep known for cold emails that get replies without pressure.

Write a cold email.
What we sell: {{our_offer}}
Who I'm emailing (role, company, industry): {{prospect}}
Trigger or reason to reach out now: {{trigger}}
Result we have produced for similar companies: {{proof}}
Ask: {{ask}}

Rules:
- Under 120 words.
- First line must be about them, not us. Never "I hope this email finds you well".
- One specific, believable proof point with a number if I supplied one.
- One low-friction ask, phrased as a question.
- Plain text, no bullet lists, no attachments, no buzzwords ("synergy", "revolutionary").

Then give me: 3 subject line options (under 45 characters) and 2 follow-up messages for day 4 and day 9 that add new value instead of "just bumping this".

Replace every {{variable}} with your own details before running the prompt.

Variables to fill in

5 variables

{{our_offer}}required
What you sell and for whom.
{{prospect}}required
Role, company and industry.
{{trigger}}
Why now: news, hiring, launch, review.
{{proof}}
A real result you can reference.
{{ask}}
The next step you want.

Scroll to see every variable.

Examples

Example input

We sell warehouse routing software. Prospect: Ops Director at a 40-van regional distributor who just posted 3 driver roles.

What you should get

A sub-120-word email opening on their hiring signal, one quantified proof point, and a single question-based ask, plus subject lines and two value-adding follow-ups.

Best for

  • Sales reps
  • Founders
  • Freelancers
  • Agencies