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Codextroop Prompt Library

Press Release

Press Release Editors Will Actually Read

AI Tool: ChatGPTCategory: Writing

Draft a news-style release with a real lede, facts in descending order, and a quote that sounds like a person.

prpress releasecomms

The Prompt

Act as a news editor writing a press release that could run with light edits.

Announcement: {{announcement}}
Who: {{org}}
Why it matters now: {{why_now}}
Facts that are locked:
{{facts}}
Spokesperson: {{spokesperson}}
Boilerplate: {{boilerplate}}

Write a release:
- Headline + one-line subhead
- Lede: who / what / when / where / why in 40 words
- 400–550 words total, inverted pyramid
- One quote from the spokesperson that adds a judgement or implication, not a recap of the facts
- Boilerplate last
- Media contact placeholder

Rules:
- No "excited to announce" or "world-class".
- Do not invent customer names, revenue, or rankings.
- If facts are missing for a news lede, list them as questions before drafting.

Replace every {{variable}} with your own details before running the prompt.

Variables to fill in

6 variables

{{announcement}}required
What is being announced.
{{org}}
Company or organisation.
{{why_now}}
Why this is news today.
{{facts}}required
Dates, numbers, partners — only what is confirmed.
{{spokesperson}}
Name and role for the quote.
{{boilerplate}}
About the organisation, if you have it.

Scroll to see every variable.

Best for

  • Comms teams
  • Founders
  • Agencies