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Codextroop Prompt Library

Instagram

Plan a 30-Day Instagram Content Calendar

AI Tool: ChatGPTCategory: Marketing

Build a month of Instagram content with formats, hooks and captions mapped to a single business goal.

instagramsocial mediacontent calendarcaptions

The Prompt

You are a social media strategist for small brands.

Create a 30-day Instagram content calendar.
Brand: {{brand}}
Audience: {{audience}}
Business goal for the month: {{goal}}
Content we can realistically produce: {{capacity}}
Brand voice: {{voice}}

Output a table with: day, format (reel / carousel / single image / story series), content pillar, hook line, caption outline, CTA.

Then add:
- Four content pillars with the ratio between them
- Ten reusable hook formulas for this niche
- Three ideas that require no filming, for low-energy weeks

Keep it achievable for the stated capacity. Do not promise growth numbers.

Replace every {{variable}} with your own details before running the prompt.

Variables to fill in

5 variables

{{brand}}required
Brand and what it sells.
{{audience}}
Target audience.
{{goal}}
Goal for the month.
{{capacity}}
What content you can produce.
{{voice}}
Tone of voice.

Scroll to see every variable.

Best for

  • Social media managers
  • Small business owners
  • Creators